{"id":25989,"date":"2026-01-06T12:45:20","date_gmt":"2026-01-06T17:45:20","guid":{"rendered":"\/blog\/?p=25989"},"modified":"2026-01-06T12:45:20","modified_gmt":"2026-01-06T17:45:20","slug":"nfl-wild-card-ticket-prices-update-where-each-game-stands-now-plus-a-look-ahead-to-the-rest-of-the-playoffs","status":"publish","type":"post","link":"\/blog\/nfl-wild-card-ticket-prices-update-where-each-game-stands-now-plus-a-look-ahead-to-the-rest-of-the-playoffs\/","title":{"rendered":"NFL Wild Card Ticket Prices Update: Where Each Game Stands Now (Plus a Look Ahead to the Rest of the Playoffs)"},"content":{"rendered":"

Now that the bracket is set, the NFL postseason ticket market has shifted from \u201cwhat-if\u201d pricing to real, matchup-driven demand. Using Ticket Club marketplace averages, we\u2019re comparing each Wild Card game\u2019s average asking price as of the morning of January 6<\/strong> to where it stood before Week 18<\/strong>\u2014and pairing that with \u201cget-in\u201d price snapshots by stadium level, so fans can see what the entry point looks like in different parts of each venue.<\/p>\n

One quick note: \u201cget-in\u201d pricing below reflects the lowest available listings by venue level at the time of the seating-map snapshots. Inventory moves fast, and the cheapest section can change hour to hour\u2014so think of it as a directional look at where value is (and isn\u2019t) showing up.<\/p>\n

Wild Card Round: game-by-game ticket market check<\/h2>\n

Saturday, Jan. 10 (4:30 PM) \u2014 Los Angeles Rams<\/a> at Carolina Panthers<\/a><\/h3>\n

This is the most \u201cfan-friendly\u201d Wild Card entry point on the board from an average-price perspective. The current average asking price is $347<\/strong>, down $174<\/strong> from pre\u2013Week 18 levels, which suggests the market cooled once the matchup became real (and once fans could shop a specific opponent rather than a generic playoff placeholder). If you\u2019re hunting value, this is one of the clearest cases where the event listing<\/a> looks more accessible today than it did a week ago.<\/p>\n

The seating-map breakdown reinforces that story: the lowest \u201cget-in\u201d pricing starts in the Upper Level at $180+<\/strong>, with 200 Level at $322+<\/strong> and Lower Bowl at $357+<\/strong>. Premium inventory climbs quickly, as expected\u2014Club at $451+<\/strong> and Suites at $2,330+<\/strong>\u2014but the key takeaway is that fans who just want to be in the building still have a realistic entry point compared to the rest of the weekend.<\/p>\n

Saturday, Jan. 10 (7:00 PM) \u2014 Green Bay Packers<\/a> at Chicago Bears<\/a><\/h3>\n

This one is still the premium ticket of Wild Card weekend on average, even after a notable post\u2013Week 18 pullback. The current average asking price sits at $950<\/strong>, down $342<\/strong> from pre\u2013Week 18 levels. In other words: the rivalry and the stage are still driving demand, but the \u201cuncertainty premium\u201d that existed before the matchup locked in has come off the top.<\/p>\n

Even with that drop, Bears\u2013Packers remains priced like a marquee event\u2014one where fans are paying not just for a playoff game, but for the full rivalry package. You can shop the matchup directly via the event listing<\/a>, and if you\u2019re comparing options across the weekend, this is the clearest example of a game that\u2019s expensive because it\u2019s culturally massive, not because it\u2019s the only ticket in town.<\/p>\n

Note:<\/em> the seating-map snapshot provided for this game did not display the venue-level \u201cget-in\u201d legend (Upper\/Lower\/Club tiers) the way the other Wild Card maps did, so the analysis here is driven primarily by the overall market average and the week-over-week trend.<\/p>\n

Sunday, Jan. 11 (1:00 PM) \u2014 Buffalo Bills<\/a> at Jacksonville Jaguars<\/a><\/h3>\n

Jacksonville is the outlier in the other direction: it\u2019s the only Wild Card game that rose<\/em> from pre\u2013Week 18 to Jan. 6. The current average asking price is $535<\/strong>, up $137<\/strong>. That\u2019s a meaningful move in a market where most games softened once the bracket settled\u2014suggesting this matchup pulled fresh demand into the listing pool rather than letting prices drift down.<\/p>\n

What\u2019s especially interesting is how wide the \u201cget-in\u201d ladder is by stadium area. On the value end, there are still entry points under $300: East Upper Deck $259+<\/strong> and West Upper Deck $296+<\/strong>, plus Standing Room Only $311+<\/strong>. But moving closer to the action ramps quickly: Lower End Zone $408+<\/strong>, Lower Corner $442+<\/strong>, and Lower Sideline $540+<\/strong>. Premium inventory takes a bigger leap\u2014US Assure Club (East\/West) $1,010+<\/strong> and Field $1,888+<\/strong>. If you\u2019re shopping this one, the smart play may be deciding early whether you want \u201cin the door\u201d value or a specific seating experience, then locking that target in before inventory reshuffles. Full inventory is on the event page<\/a>.<\/p>\n

Sunday, Jan. 11 (4:30 PM) \u2014 San Francisco 49ers<\/a> at Philadelphia Eagles<\/a><\/h3>\n

Philadelphia is a good example of a market that\u2019s steady at the top but still offering relatively reasonable entry points. The current average asking price is $503<\/strong>, down a modest $60<\/strong> from pre\u2013Week 18. That\u2019s not a collapse\u2014it\u2019s more like the market exhaled once the opponent was confirmed, but demand stayed strong enough to keep the average parked in the $500 range.<\/p>\n

The \u201cget-in\u201d snapshot helps explain why the overall average can sit at $500 while fans still have cheaper ways in. The lowest entry is General Admission \/ Standing Room Only at $209+<\/strong>, with the Upper Level at $236+<\/strong>. From there it steps up through the middle of the building\u2014Middle Level $364+<\/strong> and Lower Bowl $384+<\/strong>\u2014with Terrace $391+<\/strong> and Club Seats $491+<\/strong> offering premium comfort without entering the highest price tiers you\u2019ll see elsewhere this weekend. If you want to shop the matchup directly, start at the event listing<\/a>.<\/p>\n

Sunday, Jan. 11 (8:00 PM) \u2014 Los Angeles Chargers<\/a> at New England Patriots<\/a><\/h3>\n

This is the \u201cstable\u201d Wild Card market: the average asking price is $504<\/strong>, essentially unchanged from pre\u2013Week 18 (down just $20<\/strong>). That kind of flat movement usually means the market had already priced in a likely home playoff scenario and didn\u2019t need to re-rate dramatically when the matchup became official.<\/p>\n

Where this one gets interesting is the distribution of get-in options. The cheapest entry points start at Upper $200+<\/strong>, with Lower $293+<\/strong> and Mezzanine $300+<\/strong> not far behind. Premium experiences step up from there\u2014Optum Field Lounge $403+<\/strong>, GP Atrium $634+<\/strong>, and Club $678+<\/strong>. In other words: there\u2019s a pretty normal stadium ladder here, and fans who aren\u2019t chasing club access can keep things closer to the $200\u2013$300 range if inventory holds. The full market is available on the event page<\/a>.<\/p>\n

Monday, Jan. 12 (8:00 PM) \u2014 Houston Texans<\/a> at Pittsburgh Steelers<\/a><\/h3>\n

Pittsburgh is the biggest \u201ccooling\u201d story of the Wild Card round. The current average asking price is $310<\/strong>, down $282<\/strong> from pre\u2013Week 18 levels. That\u2019s a major swing, and it positions Steelers\u2013Texans as one of the most accessible games of the weekend on average\u2014especially notable for a prime-time slot in a legacy market.<\/p>\n

The get-in breakdown shows why this is the clear bargain play for fans who simply want a postseason ticket in hand. The Upper Level starts at $146+<\/strong>, and even the Lower Level starts at $222+<\/strong>. Club inventory sits in a relatively reasonable band for a playoff game\u2014Club East $454+<\/strong>, Club West $455+<\/strong>, and Club North Lounge $557+<\/strong>\u2014while the true premium \u201cclosest to the field\u201d option begins at Field $933+<\/strong>. If you\u2019re shopping Wild Card on a budget, this is the matchup where the market is most clearly signaling \u201cthere are ways in without paying a playoff premium.\u201d Start with the event listing<\/a> and work up from the upper bowl if you\u2019re optimizing for price.<\/p>\n

Looking ahead: Divisional Round, Conference Championships, and Super Bowl pricing snapshot<\/h2>\n

With the Wild Card matchups now set, the next layer of pricing is a mix of real demand and \u201cscenario\u201d demand\u2014especially for games marked with an asterisk in the data (those are contingent on the listed home team earning the right to host). For fans shopping early, that\u2019s the tradeoff: you\u2019re buying into a possible outcome, but if the game doesn\u2019t happen, buyers receive a full refund<\/strong>.<\/p>\n

Here\u2019s what the market looks like as of the morning of Jan. 6 compared to pre\u2013Week 18:<\/p>\n